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Founded: 1946
Country: Italy
Brand Name: Versace
Labels: Atelier Versace; Versace Couture; Versace Home Collection; Versace Sports; Versace Collection; Versace Jeans Couture; Versus.
Other Product Lines: Homeware, Eyewear, Shoes, Sportswear, Jeans, Watches


Gianni Versace learned all about fashion from his mom, who owned a small tailor shop that sold his first designs. He started out working as a freelance designer, and by the age of 25 has started to create ready-to-wear collections for top fashion houses of the era, such as Genny, Complice, and Callaghan. Versace founded his own company in Milan, in 1978, with the help of his brother Santo. This Italian fashion house soon became one of the leading international fashion houses and today is synonymous with the definition of Italian luxury.

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Brand FactsDesigner Facts

After the shocking death of Gianni Versace in 1997, his younger sister Donatella stepped in as creative director of the fashion house. Under Donatella’s leadership, the Versace empire has taken the fashion world by storm with collections for strong, sexy, and independent women.

Top Facts:

  • The first Versace boutique to be launched out of Italy was in Scotland.
  • In 1984-85, Ford Motor Company and Versace collaborated to produce the Versace edition Lincoln Mark VII.
  • In 1994, Versace launched his first timepieces collection. Which would become the ultimate must-haves among fashionistas and Versace fans.
  • Versace has a loyal crowd of A-list celebrities and models that support and wear Versace. Amongst some of the many faces of Versace are Madonna, Demi Moore, Britney Spears, Christina Aguilera, and Halle Berry.
  • In 2010, the first Versace mobile phone was launched. The mobiles are offered only in several Versace boutiques.


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